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Best Korean Skincare Brands & K-Beauty Products

That’ll Transfigure Your Skin

We have around 40 to 50 Korean skincare products — ranging from gentle but highly-effective cleansers, toners, creams, exfoliators, serums, and essences — to help you achieve glowing skin.

Most of us have heard about Korean beauty known as ‘K-Beauty’ and might even be a fan of Korean skincare products. Korean beauty products are made in Korea and these are skincare and makeup products. K-Beauty products are special because they are created with a Korean beauty philosophy.

Korean beauty philosophy recognizes that everyone’s skin is unique and the K-beauty skincare routine consists of products like cleansers, serums, essences, and masks designed to work together and nourish your skin.

As the availability of Natural ingredients in Korea such as rice water, mung bean, and camellia are rich in skin protecting and healing antioxidants, and these ingredients were discovered to be hydrating.

Major Brands (K-Beauty)

There are some of the biggest brands of K-beauty including COSRX, Nature Republic, Innisfree, Dear Klairs, SOME BY MI and, iUnik. We have chosen our collection very carefully from K-Beauty products.

Visit & create an account on to search and shop our range of authentic Korean cosmetics. You can filter by category, brand and product type with access to our Korean skincare products. So, you can take your skincare to the next level & glow your skin more.

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Top Korean Beauty Brands In Recent Years

In recent years, if you are looking for the top Korean Beauty Brands that have defined the industry, there are more than a few to mention and they share several common characteristics that have guaranteed their success in skincare.

All of the brands discussed below are well-known for their ability to produce high-quality skincare products at an affordable price. They have all shifted towards a focus on natural ingredients in an attempt to improve the quality of skincare. Each brand mentioned below has unique qualities and proved best for skincare.


Innisfree is a Korean cosmetics brand and Korea’s largest beauty company owned by Amore Pacific. This brand offers an extensive range of skincare products with categories like cleansers, masks, toners, moisturizers, serums, essences, and eye care, etc.  

This brand has a list of Jeju ingredients that are used throughout their line of skincare products and these ingredients include volcanic cluster, tangerine, orchid, green tea, bija tree, cherry blossom, green barley, soybean, lava seawater, and aloe. There are at least 70% natural ingredients in these products and the brand has also won the hearts and minds of many K-Beauty fans.


The face shop brand was started in Korea in 2003 and it has since grown to a global distributor of skincare products, & is a famous K-beauty brand. Due to its franchising structure, The Face Shop has been able to grow so quickly. The Face Shop is one of the most commercially successful Korean Beauty Brands in history and has grown to encompass more than 3,000 stores spread across 35 nations.

The idea of using botanical ingredients for skincare is used in the face shop products and these product formulations rely on popular ingredients, such as chia seed, mango, and seaweed, etc. Modern science is applied in combination with traditional medicinal techniques resulting in products that are beneficial for skin care.


Missha is launched in 2009 and it is a Korean-beauty line of skincare and cosmetics. This brand is also known for making high quality & lower cost duplications of more expensive brands and offers an extensive line of skincare products. This brand has managed to strike the perfect balance between cost and quality.

While maintaining affordability & quality, we really believe that both beauty products skincare and makeup should be of the highest quality. For your skin’s needs and beauty solutions, Missha offers a wide range of affordable & quality products.

The M Magic Cushion is especially popular amongst Missha’s makeup range and consumers can top up their makeup on the go with light, buildable coverage that protects and moisturizes the skin, and consumers love that.


COSRX is one of the most well-known Korean beauty brands in the market and the goal of the brand is to create reliable, hypoallergenic skincare products with active ingredients to help everyone combat their skin concerns for better skin. The products of COSRX are affordable and are high-quality.

COSRX keeps its ingredients simple and skin-friendly and takes a ‘no-nonsense’ approach to skincare. This makes their products much more appealing to people with sensitive skin and this brand is best known for its range of products targeted at acne-prone and oily skin.

Etude House

Etude House is one of the Korean oldest and most popular cosmetic brands which was launched in 2005. It is popular for its adorable packaging and storefronts, and it is one of the most successful brands owned by Korea’s largest cosmetic corporation.

Etude House also has stores in mainland Japan, Taiwan, China, Singapore, Malaysia, Phillippines, Indonesia and Hong Kong. Both Etude’s skincare and makeup collections are highly valued by Korean Beauty customers.

Pyunkang Yul

In Korea, Pyunkang Yul is the skincare line created by the renowned Pyunkang Oriental Medicine and in specializing in skin treatments, this clinic has a 40-year long history. This brand focuses on gentle skincare without any unnecessary components like colorings or artificial fragrances.

To improve and maintain the skin’s balance for a healthier more radiant complexion, each and every ingredient is carefully selected. The products of this brand are simple and gentle, they help to achieve balance and don’t strip your skin. Pyunkang Yul products help to rebuild your skin’s natural defense barrier.

Some By Mi

K-beauty brand SOME BY MI offers a wide range of cosmetics and skincare products and with pop-up stores opening across Korea, Indonesia, and Malaysia, SOME BY MI began gaining popularity.

Currently, this brand is exported to over 20 countries worldwide including Canada, Japan, the USA, United Kingdom, and Australia. Most popular and famous for its AHA – BHA – PHA 30 Days Miracle Serum, the company has won numerous awards over the years and all of its products utilize mild and skin-friendly ingredients.